Does Direct Mail Marketing Still Work?
Unlike more traditional forms of marketing such as radio and TV advertising, direct mail doesn’t go away immediately if your readers decide it’s something of interest to them. Do your research, write compelling copy and design something that’s visually interesting and you’ll be on your way to a successful direct mail campaign. At Carlson Communications, we believe direct marketing can be an effective form of communicating if you remember four things.
We’d love to discuss how we can help you leverage direct mail marketing to improve your bottom line. Contact us today to get started!